Marketing Executive – Remote

Visit us: www.etechgs.com 

What We Offer

  • Night Shift allowance as per process
  • Schedule Attendance Bonus
  • Health Insurance
  • Tuition Reimbursement
  • Incentive components campaign wise
  • Work Life Balance Initiatives
  • Rewards & Recognition
  • Work From Home

What You’ll Be Doing

  • Creative marketing professional, preferably with a strong writing background. Outstanding communication skills and interpersonal skills. Especially the ability to work cross-departments to achieve results. The ideal candidate needs to have exceptional oral and written communication skills and is able to develop engaging content.  
  • You should be able to develop engaging content to attract and retain customers, expand our company’s digital footprint and brand awareness. 
  • Help us improve our company’s online and offline reputation as well as drive growth. 
  • Lead creative development to motivate the target audience to “take action”. Proven expertise in generating organic growth 
  • Monitor market trends and competitors’ activities 
  • Plan, develop and implement the company’s content strategy  
  • Responsible for the management of the creation and production of online and offline marketing content. 
  • Create resources each month to drive leads, subscribers, awareness to generate MQLs on a monthly basis. Ability to work with SEO team, and generate results together 
  • Experience in creating various types of content such as ebooks, whitepapers, infographics, guides, blogs, etc. 
  • Work with designers, developers, sales, external influencers, and other industry experts to devise an all-encompassing content strategy  
  • Communicate with followers, build a community, generate presence across SM through comments, respond to queries in a timely manner, and monitor customer reviews. Proven expertise in building a brand, and experience on offbeat marketing campaigns for a B2B services company 
  • Setting and implementing social media and communication campaigns to align with marketing strategies 
  • In-depth knowledge of the Content Optimization and Conversion Rate Optimization 
  • Research and implement growth strategies to attain virality for the product and thereby increasing MQLs 

We Expect You To Have

  • Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of organic reach, search engine rankings and timely delivery of collaterals. 
  • Experience in producing smart CTAs according to the visitor lifecycle stage 
  • Good Collaboration skills 
  • Excellent grammar, punctuation and spelling skills, preferably in US English. 
  • Ideally a minimum of 2 years’ experience in Marketing  
  • Bachelors or Masters in Marketing, Journalism or Mass Communication. 
Job Title : Marketing Executive – Remote
Department : Global Development
Location : Gandhinagar

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