Your customers do more than just buy your products or use your services. They experience your brand. Good experiences lead to higher revenues. Deliver a lousy experience, and you may end up lining the pockets of your competitors. Customer experiences are the interactions your company has with the buyers you depend on for revenue. It …
Omni channel is a harmonized operation model of serving customers, in which the company channels are aligned into a single face, along with one consistent way of doing business. The companies replace the many views of the customer they often hold today with one unified view of the customer across all the channels. It enables …
‘Omni channel interaction’ is the new buzzword going around customer contact centers, but although serious business owners know they should be implementing it, there are still many who haven’t quite got it right, and they could be losing valuable customers because of it. Worse still, some businesses claim to offer omni channel interactions without really …
