Loyalty retention and upsell through tenured agents
What this program looks like: loyalty tier inquiries, retention saves, upgrade processing, partner redemptions
A loyalty program where members calling about points disputes, missed upgrades, or tier status were handled by a rotating pool of generalist agents. Etech deployed a dedicated loyalty queue staffed with tenured agents trained on tier thresholds, partner earn rates, and redemption rules. Champion-Challenger scripting tested retention offers. QEval measured save rate on every retention-eligible contact. Loyalty program knowledge stayed on the team instead of walking out with quarterly attrition.
Champion
Challenger scripting