Are your clients on social media? Do you relate with them? The key to actually making use of social media for multichannel customer support is…
Learn More...Selling your products or services requires regular and consistent communication with your customers. In the traditional model, push marketing was the preferred mode of communication…
Learn More...For a strong modern business, a social media strategy can boost your current market relevance and performance or even establish it. However, conquering this new…
Learn More...The month of April was action packed, and among the most memorable things I did, was taking part as a speaker at the PACE Convention…
Learn More...Sentiment is defined as an attitude or opinion prompted by emotions or feelings. To understand this better ask this question: How do consumers get these…
Learn More...Don’t let the name fool you—social media is about much more than sharing vacation pictures and catching up with old friends. Twitter, Facebook, and social…
Learn More...In the old days, marketing was all about one-way communication with consumers via advertisements, newsletters, and hard calls to action. Now, with the advent of…
Learn More...The modern day consumer has more ways than ever to communicate with the companies they do business with, which makes it important that companies actually…
Learn More...Customer experience is of great interest to most of us in leadership because we understand the ripple effect of a happy customer and the unhappy…
Learn More...Building a social media presence for your company or brand is increasingly an essential part of doing business in the modern corporate world. Chances are…
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