Social Media Management Guidelines: Best Practices from some of the world’s leading organizations
Discover top guidelines for effective social media management from leading organizations. Minimize risks while maximizing brand representation.
Discover top guidelines for effective social media management from leading organizations. Minimize risks while maximizing brand representation.
Don’t let the name fool you—social media is about much more than sharing vacation pictures and catching up with old friends. Twitter, Facebook, and social media platforms throughout the Internet are being utilized as broad communication tools, by individuals as well as organizations. So what exactly does this mean for your customer service campaign? Social …
In the old days, marketing was all about one-way communication with consumers via advertisements, newsletters, and hard calls to action. Now, with the advent of social platforms and live chat services, consumers expect to be able to communicate with brands in a much more transparent and immediate way. If the social strategy isn’t part of …
Five Reasons to Integrate Social Media Into Your Larger Marketing Strategy Read More »
Building a social media presence for your company or brand is increasingly an essential part of doing business in the modern corporate world. Chances are good that you have already taken the plunge and started building your brand in the social channel of your choice. However, you may not be getting the results you had …
Your marketing strategy in the 21st century is very different from the one that worked in earlier centuries. Today, you have many options for communicating with your customers, consumer choices, diverse media and support opportunities. Your challenge then becomes finding the best way of reaching your target audience and capturing their attention. Your target consumer …
Mobile Text Messaging: Your Marketing Strategy Needs It Read More »